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Dan Pena – The Trillion Dollar Man QLA Methodology Review

Dan Pena needs NO introduction or explanation but if you still do not know who Daniel Steven Peña Sr. is, allow me to start by saying he is also known as The Trillion Dollar Man and WITHOUT A SHADOW OF A DOUBT the most successful business coach on the planet.

dan pena

The short story is that Dan Pena turned his company public on his 39th birthday and made upwards of 400 million dollars. Dan is the founder of QLA – “Quantum Leap Advantage” methodology and now famous for his $20,000 Castle Seminar and Your First 100 Million limited edition book.

Dan Pena has a lot of famous and very successful mentees. Over the last 25 years, Dan has created trillions of dollars in equity and value with them.

Dr. Klaus Kleinfeld is one of Dan’s mentees who started his QLA journey in 1997. Dr. Kleinfeld is now leading one of the largest deals in history as HRH Crown Prince Mohammed bin Salman appointed Dr. Kleinfeld as NEOM CEO while Saudi Arabia’s government committed around  $500 billion and after that the IMF and the World Bank each committed around $2.5 trillion. For more information about “the Davos in the desert” deal click here.

“It is my ambition to say in four words what other people write in a whole book. JUST FUCKING DO IT” – Dan Peña

The material that Dan Pena teaches is NOT for people that want to make a million dollars. Quantum Leap Advantage methodology is only for high-performance individuals who wish to make at least 10 million dollars! The quickest that anyone has done this entire process is Dan Pena who has done it in about five months.

The QLA method requires a lot of emotional strength because lots of things can and probably will go wrong – and you will have to handle it!

Even people that attend his QLA castle seminar in Scotland still mostly give up. All QLA castle seminar mentees get a free personal annual mentorship from Dan Pena. However, his mentorship is very challenging for most people. They have to submit their reports of what they did every week and do precisely as Dan tells them. If the mentees fail to do that (because they are either too lazy, lose motivation or are afraid to step out of their comfort zone), it is all over for them!

Around 20 people attend the average Quantum Leap Advantage castle seminar, but after six months, only 1 or 2 may still participate at Dan’s meetings and submit their reports. Almost everybody eventually drops out as the QLA method is NOT designed to be mainstream because it requires self-discipline, self-esteem, and a large emotional bank account that 99.99% of people do not have.

Dan Pena’s Quantum Leap Advantage Methodology is quite simple to understand and it seems easy if you logically think about it, however, it is a lot harder to do! Watch this one minute video of Dan’s accountability methods and weekly reports to get a sense of the mental challenges the mentees face:

It is important to understand that Dan Pena gives all of his products away for free. You do not have to be personally mentored by him as you can learn the entire QLA methodology through his website, his mentorship only raises your chances that you will follow through and achieve your vision:

Click here to access his entire library.

Dan Pena Net Worth in 2019?

A lot of people search “Dan Pena net worth in 2019” but in my opinion that does not even matter! Dan Pena’s net worth was $450 Million when he turned $820 into $450 Million before the age of 40, but that is certainly NOT his greatest accomplishment.

The reason behind that is simple – Dan Pena knows his Quantum Leap Advantage methodology better than anyone, and knows how to execute it as well. There is no doubt in my mind that he can make hundreds of millions of dollars very quickly if he decides to. He is over 70 years old now, he committed most of his money to charity and his lifestyle will probably remain the same for the rest of his life as he already has an enourmous castle, expensive cars, and powerful connections. Another billion would not change his lifestyle.

Dan’s most important challenge is taking ordinary people who should be living their everyday 9 to 5 lifestyle or even be homeless and do whatever it takes to create what Dan calls generational wealth. His only goal is to be the most successful business coach ever, and I think there is no doubt that he has already achieved that as he has created over $5 Trillion in equity for his QLA mentees that have attended the QLA castle seminar.

In my humble opinion, sharing the entire QLA methodology to anyone that has an internet connection, mentoring others, and making billions of dollars through his mentees says a lot about Dan Pena and his goals.

If Dan made billions of dollars just for himself, people would say that only Dan can do that because of his character, presentation skills, confidence, and a million different things including your excuses!

When he helps others achieve these results, he proves that anyone can do it with his QLA methodology, emotional bank account, and work ethic.


Dan Pena QLA Plan Overview

Keep in mind that most people fail but the people who make it work, succeed beyond their wildest dreams!

If you want to have a huge business that will make you at least 10 million dollars, it does not make sense to do it entirely alone. You will need to get a chairperson and a board of directors or advisers, lawyers, accountants, etc. You need the best people that you can find!

The founder of The Blackstone Group, which is one of the biggest multinational private equity firms said that if you hire employees that are “perfect 10’s” you can build a great company. If you hire 9’s, you are still able to grow a successful company but if you decide to hire 8’s he does not know how to build a company. With the QLA method, you are going to need the best of the best employees!

You always start by picking an industry – you can also follow a few models. The first one is starting from scratch – you can choose for example social media and start a social network as Mark Zuckerberg did. The other models include acquiring existing companies, which is a much easier way! There is a higher chance of success if you get yourself a company that already works than it would be if you start with nothing. However, the reward will be enormous if you do it with a start-up company (build it up from nothing like Facebook or Google.)

Some industries are better to pick than others, here are a few of them:
Healthcare is a great choice because it is an extremely important part of society, life expectancy is increasing, people want to live longer and are ready to pay a lot of money for expensive treatments. Some studies show that more than 70% of all the money that is being spent on healthcare is spent in the last 4 months of the individual’s life.

Technology is also a huge industry that is rapidly changing and expanding – there is a lot of money to be made here! These are Dan Pena’s favorite top two picks:

  • healthcare
  • technology.

Of course, if you are already an expert in the real estate industry or you love restaurants, pick that industry because you will spend A LOT of time there!
If you choose to start with a start-up company, you are going to need an idea. This might not be a simple task, but it is also not a difficult one – if you go to Silicon Valley, you will find people with thousands of great ideas that they would like to execute. In case you chose to acquire a company, the best suggestion that I can give to you is to pick a fragmented industry that you will be able to consolidate – the strategy here is to acquire 20 or 50 companies, merge them together to get a huge company, and then sell it to an industry giant – in the technology industry you might get acquired by Facebook if you are big enough. If you chose healthcare, you can consolidate a lot of clinics or dentistry and sell it in one big package.

If you go to Yellow Pages, you will see thousands upon thousands of businesses that are currently in fragmented industries and that you can consolidate into one giant company!

To achieve that, you will need smart, experienced people and a lot of capital! To get all of that money, you will need to have a great perception! Perhaps the most straightforward strategy to raise that kind of money is to associate yourself with people that have already done a lot of business very successfully in the past. If potential investors look at your board and they see Bill Gates, Mark Zuckerberg, Jeff Bezos, and Warren Buffett sitting there, you will get all the money that you need. Even if these superstars do not come up with something incredibly innovative, they would still probably at least break even to pay off their investors! If these famous entrepreneurs, however, do win, then as Dan Pena would say – you would make so much money that you would not be able to count it, you would have to weight it!

The question at this point is – how do YOU get your chairman, board of directors, accountants, and lawyers?
Start with an anchor chairman – this means you should get a chairman with a proven track record, who has already achieved a lot. He has to be an incredibly successful person. It also helps if your chairman already has some experience in the industry that you are entering. You should make a list of the top 50 people in the industry that you chose and try to get one of them to be your chairman.

This is when that statement that I wrote, in the beginning, becomes true – it is straightforward to logically understand why you need a highly-successful chairperson, meeting these top 50 people and getting rejected countless times is another story. Your offer to these people is around 25% of your company, and you are NOT asking for any money in exchange for that equity – you are giving them a stake in your company which is why you are going to get their interest.
These wealthy individuals get offered a lot of things all the time, which is why you MUST stand out – and turning down one-quarter of a company that they can get without any investment is not that easy to do – especially if they see you as a highly motivated high-performance individual who never gives up. In most cases, you are going to remind them of themselves when they first got started.

There are a lot of techniques that you can use to get in touch with them: personal gifts, “accidentally meeting them” in their favourite places, seminars, conferences… It would be awesome if you could further build up a stronger relationship with them. However, that is easier said than done because they must be swamped (if you try to call them you might have to go through several assistants and other gatekeepers).

When you get your chairman, roughly 50% of the recruiting work is already done! Getting other people to join your company is much easier because they might “falsely” believe that your chairman did a lot of research on the topic and already knows how to do everything – for example let’s say you get Bill Gates as your chairman. Other people would love to join that company even if Bill Gates does not really know how to make this work yet.

The next step is to get 3 to 4 board of directors. If you are building this company in the US, you should instead get board of advisors for legal purposes, when you get sued (and you will because it is almost impossible to build a big company without any litigation). If you want to be a billionaire or have at least 100 million dollars, you will almost certainly get sued. Dan Pena is very comfortable being sued and so should you – get comfortable being uncomfortable!
That part is not as difficult in Europe, so you can get a board of directors rather than advisors if you live in Europe. Every member of the board should get anywhere from 2 to 5% of your company depending on how active they will be.

If you get someone just so he can build your perception through the roof because he is well known and it makes your job easier when you show your list of directors to investors, then you might only give him 1%. If someone is extremely involved in your business, you might also consider giving him 10% of the company.

The chairman and board of directors/advisors will NOT be involved in your business in terms of day to day management. You will only have around four meetings per year with them. In some of those meetings the entire board is going to meet and in other meetings perhaps you will just meet with somebody 1 on 1 to ask for advice. This process is not very fast, it will take some time to put your dream team together.

After that, it is time to get your lawyers and accountants. You will get them on the “success fee” basis – they will only get paid when you acquire a company. This strategy is not very common when you are small, but in the big business world, this is how it is done! If they do not want to do that, it means that they are not taking you seriously.

If they only want to work with you on an hourly basis, that means that they do not care if you win or lose or they do not think you will make a lot of money and they think you will only waste their time – the strategy that the QLA method suggests is that they only make money when you make definitely is definitely the way to go!

Dan Pena often lets you know that you should join the business clubs that you cannot afford and that do not want you! The same principle applies to your dream team, lawyers, and accountants. Do NOT get random people that say “yes” to anyone, really get the best of the best!

You do not want to get any red flags regarding your financial situation and audits – you also want the best legal advice that you cannot possibly afford!

At this point, the question is – how do you make money with the QLA method?
When you are acquiring a new company, you need to borrow money – if the company is worth a million dollars, you always raise more than that, let’s say you raise 1.8 million dollars.

You use 1 million to buy a company and $800,000 is working capital. If you have 50% of the company, 50% of the working capital basically goes to you – this is a bit oversimplified because you might want to keep this money for other expenses but this is roughly how it works – if your chairman has 25% of the company, he gets $200,000. Some companies that you are going to acquire are going to be very expensive – perhaps you will raise 20 million dollars and 5 million of that will be working capital, so you will make 2,5 million by acquiring that company.

The second way to make money is with dividends. The companies that you acquire will be well established so that you will be paid in dividends for some of them.
And the final way is when you go public – when you acquire hundreds of companies and put them all together, that giant company is worth more than the sum of the individual companies – when you sell your stocks, you get more money than you had before you went public now that the company is worth a lot more.

That is it!

People frequently say that they would like to keep all the equity for themselves rather than giving it away, so here is a question for them – would you rather have 100% of a million dollar company or 50% of 50 million-dollar company?

The answer is very obvious – it is improbable that you will build a giant company on your own without any track record because people won’t trust you as much as they will trust your chairman and board of advisers.
“Perception is reality” – that is what Dan Pena teaches us! You will get to IPO or get investors much quicker if you have a famous dream team around you that banks and investors already know.

Dan Pena also teaches us that we have 2 bank accounts:

  1. Financial bank account
  2. Emotional bank account

The financial bank account is now big enough if the emotional account is not big enough – if the emotional bank account was big enough, you would be able to implement QLA methodology fully and make millions! This entire process takes anywhere from 3 to 7 years to complete at which point you can do it again.

I first heard about Dan Pena from my first mentor Matt Pocius, who went to the $20,000 castle seminar three times which is one one the significant factors why Matt was able to become a millionaire at the age of 18 and became known as The Youngest Highest Paid Internet Marketing Consultant In The World.

Dan Pena QLA Castle Seminar High Net Worth Mentees

  • Ron LeGrand (USA)
  • Deann and George Verdier (USA)
  • Bodo Schaeffer (Germany)
  • Lucinda Burke (USA)
  • Casey Stephenson (USA)
  • Sally Hall (UK)
  • Tony Ward (Ireland)
  • David Abingdon (UK)
  • Shawn Casey (USA)
  • Ted Nicholas (Switzerland)
  • Heiko Faass (Germany)
  • Armando Garcia (USA)
  • Andrew Reid (Canada)
  • Dr. Bernie Shindler (USA)
  • Don Taylor (USA)
  • Kenny Scott (UK)
  • Stephan Gomoll (Guernsey)
  • Des Vadgama (UK)
  • Ed Taylor (USA)
  • Nese Martin (UK)
  • Emerson Brantley (USA)
  • Craig Hofman (USA)
  • Gerard Hofmeijer (Netherlands)
  • Jose Alvarez (USA)
  • Arni Sigurdsson (Iceland)
  • Stuart Goldsmith (UK)
  • Leonard Nock (USA)
  • Oliver Schmalholz (AUSTRIA)
  • Robert Maier (GERMANY)
  • Frank Slangen (Netherlands)
  • Winneke Liefbroer (Netherlands)
  • Colin Chapman (Netherlands)
  • Ruben Navarrette (USA)
  • Casey Stephenson (Canada)
  • Brian Rose (UK)
  • Martin Heller (UK)
  • Doris Primicerio(USA)
  • Tim Cohn (USA)
  • Fidel Vargus (USA)
  • Nick Galtos (Australia)
  • Christian Bailey (UK)
  • Jim Ehretsman (USA)
  • Ray Rock (USA)
  • Des Vadgama (UK)
  • Dale Bullough (USA)
  • Tom Winkler (USA)
  • Ante Perkov (USA)
  • Steve Grey (USA)
  • Michael Pilarczyk – Personal Performance Teacher (Netherlands)
  • Bruce Whipple – QLA Entrepreneur and Coach (USA)
  • Klaus Kleinfeld – Serial Big Corporate Thinker
  • Mike Dusi – Pizza Boy Turned Director/Movie Producer
  • Brian Rose – Host of London Real and London Live
  • Thelma Box – Creator and founder of Choices Seminar (USA)
  • Dan Lok – Serial Entrepreneur and Millionaire Mentor (Canada)
  • Ron LeGrand – Former Auto Mechanic Turned Real Estate Millionaire
  • Shawn Casey – Lawyer Turned CEO Turned Internet Marketing Guru
  • Roberto Mang- Retail Entrepreneur
  • Markus Bauer – Property Entrepreneur
  • Peter Haraz – Health Care Entrepreneur
  • Ryan Sum – Mining Entrepreneur
  • Robert Maier – Energy/Property Entrepreneur
  • Deann & George Verdier – Ecommerce Entrepreneurs
  • Matt Pocius – Youngest, Highest paid Internet marketing consultant in the world
  • Josh Kim – Former Teenage Phenom Kid and now a multimillionaire

To learn more information about Dan Pena, visit his Wikipedia page here.

Your Quantum Leap Action Plan

  1. Growth
  2. Working capital
  3. Financing – Internal
  4. Acquisitions – External


The fastest Quantum Leap Advantage Action Plan that was done by Dan Pena himself was done in 5 months and made him 50 million pounds. One of his mentees has done it in around 7 months.

It all depends on how big your emotional bank account is – a few people are able to ask hundreds of people very quickly and get their chairman and the board fast! Others get discouraged because they were rejected once or twice by a few people that they respected.

It is not easy to find someone who will trust in your vision even when you have no money and track record but if you stay focused and move from one rejection to the next without any loss of enthusiasm – it will happen!

After you have the board, the most important step is to get the first deal – the first acquisition. After that, you have a track record and everything seems much easier.

The most important part of the board or “the dream team” is to get a credible chairman that you do NOT have to explain about because he has already accomplished a lot in the industry. People who already have the money can just buy a credible board which is a lot easier.


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